The proposed 2026 CMS Final Rule has the potential to reshape the Medicare landscape, and as licensed agents, you need to prepare now for what may be implemented. A key change that may impact your daily operations is a new mandate requiring pre-approval for all marketing materials, from business cards and flyers to social media posts and emails, by CMS and each contracted carrier.
Although these updates present challenges, they also present opportunities to re-evaluate workflow and ensure compliance. Let’s break down the significant updates and discuss actionable steps to help you navigate these changes. ARTICLE